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In order to provide enhanced reports and meaningful insights to stakeholders to better understand and improve the business, the CardioLog Analytics solution collects, processes and stores data from various sources.
Some  Some of these sources are shared (such as the SharePoint APIs, SharePoint user profiles and Active Directory) and some are the unique IP of CardioLog Analytics (such as the JavaScript tracking agent). 

Data collected by CardioLog Analytics includes the following:

1. Page tagging: Page URL; query string; date and time; user ID; session ID; browser type and operating system; IP address; search terms; position of clicked search results; amount of time spent on a page; page loading time.
2. Active Directory or SharePoint user profiles: User account name; user display name; email; and additional optional attributes such as department and location (configurable)
3. Social activity from SharePoint and other social networks such as Yammer: Ratings; likes; follows; comments; groups and group activity, etc.
4. Website tree service: Page ID; URL; title; content type; template; owner; editor; date created; date updated; size; and additional optional meta data fields.

To enable CardioLog Analytics to provide distinctive reports with exceptional value, the solution is required to collect, store and process more data and information than most generic analytic solutions.

The following events are collected via page tagging:

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