The Videos - Engagement Overview report provides video engagement metrics, such as video interactions (play, pause, skip, etc.), the average percentage viewed in relation to the total video length, the rate of active vs. inactive videos, and the cost implications of producing videos that are not being used at all. It offers insights into viewer behavior and interactions which help optimizing media content, enhancing productivity, and refining engagement strategies to enhance viewer participation.
Videos | Engagement Overview
Video Interactions
This bar graph displays the top videos in your portal ranked by the number of video interactions:
Play - The number of clicks on the play button
AutoPlay - The number of times the video began playing automatically
Pause - The number of clicks on the pause button
Skip - The number of times the video has been seeked
Active vs. Inactive Videos
This visual indicates the ratio of active videos that have been viewed at least once to those who haven't, during the selected date range.
Video Plays vs. Completely Viewed Videos
This visual reflects how many times videos have been played vs. how many times videos have been watched until the end (during a single session) in the selected date range.
Active Videos Rate
This meter displays the percentage of videos that have been viewed at least once, during the selected date range.
Money Lost on Creating Unused Videos
The number of unused videos multiplied by the video content production cost per minute (configurable) and by the average video length in minutes. Unused videos are videos stored in SharePoint Assets libraries, that were not viewed at all in the selected date range.
Video Content Production Cost per Minute ($)
Average rate for producing 1 minute of digital media assets. The default value is 1200$.
Average Video Duration Viewed
This line chart displays the average % viewed out of overall video length over the selected date range.
% Viewed - The average percent of the video length viewed (100% indicates that the video has been watched until the end) during a single session.
Video Duration - The length of the video in seconds.
Filters: Date, Department, Country
Note: The Videos | Engagement Overview report requires an additional license and is not included out-of-the-box.