Page History
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The data collected by Augmented Analytics is visualized in the following formats:
- Click Map
- Heat Map
- Scroll Map
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Click Map
Click maps show what content on a page users mostly clicked on.
Use the click map to understand where your visitors are clicking within a particular page as well as the flow of clicks within the page which helps you track on-page user engagement, such as clicks on buttons, links, images etc. which in turn helps you optimize your pages.
- Navigate to your SharePoint portal and hover over the Augmented Analytics icon on the bottom right of the screen and sign in with your Microsoft 365 user account.
- Select Click.
- In the top toolbar, select Object to see an Object Map which shows the click popularity on any webpage element of your choice.
- Hover over any webpage element with your mouse cursor to see quantitative data about the number of clicks on the selected webpage element and the user click percentage out of all webpage elements.
Augmented Analytics Object Map - In the top toolbar, select Points to see a Points Map which shows the click popularity of the different areas on your webpage.
- See a graphic At a glance, see a graphical representation of all the areas on your webpage where visitors click as well as areas of your webpage that are being ignored.
Augmented Analytics Points Map
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- Navigate to your SharePoint portal and hover over the Augmented Analytics icon on the bottom right of the screen and sign in with your Microsoft 365 user account.
- Select Click.
- In the top toolbar, select Heatmap to see the xxxa Heat Map which shows an aggregate of where visitors click their mouse on.
- Hover over any webpage element with your mous......At a glance, see a graphical representation of how visitors interact with your website, where the data values are color-coded to show the elements that have been clicked the most (red, orange, yellow). The redder the area, the more visitors clicked on it.
Augmented Analytics Heat Map
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The scroll map shows the page exposure level for every item on the page by showing how far down people scroll on the page.
With this information you'll be able to spot pages that are too long or not compelling enough to scroll through and make sure relevant content, links, and calls to action are seen by the vast majority of your visitors, and avoid a lot of content being missed by visitors simply due to the position on the page.
- Navigate to your SharePoint portal and hover over the Augmented Analytics icon on the bottom right of the screen and sign in with your Microsoft 365 user account.
- Select Scroll to see a Scroll Map which shows how far down a page a user scrolls.
- dddAt a glance, see the exact percentage of people who scroll down to any point on the page and how much time they've spent on it. The redder the area, the more visitors saw it.
Augmented Analytics Scroll Map
Advanced Data Filtering
Explore how behavior differs between user segments, time frames, and other applied filters
✓ By date range
✓ By user department, geography & location