Augmented Analytics drives user adoption and productivity with SaaS-based data analytics maps and insights designed for SharePoint and Microsoft 365.
Using Augmented Analytics you can pinpoint problematic areas on the SharePoint page so that you can take action based on the data.
Data is visualized in the following formats to help with easier interpretation and analysis:
- Click Map
- Heat Map
- Scroll Map
Click Map
Click maps show what content on a page users mostly clicked on.
Use the click map to understand where your visitors are clicking within a particular page as well as the flow of clicks within the page which helps you track on-page user engagement, such as clicks on buttons, links, images etc. which in turn helps you optimize your pages.
Select Clicks on xx menu and Object on the yy menu to see the click popularity on any webpage element of your choice. Hover over any webpage element with your mouse cursor to see quantitative data about the number of clicks and user click percentage on the selected webpage element.
Points Map
Heat Map
The heat map aggregates all mouse activity to show which content was consumed the most.
Knowing what content is being consumed the most and what content is being ignored helps to truly understand the highest relevancy of content and what content can be moved, deleted or archived.
Scroll Map
The scroll map shows the page exposure level for every item on the page by showing how far down people scroll on the page.
With this information you'll be able to make sure relevant content, links, and calls to action are seen by the vast majority of your visitors, and avoid a lot of content being missed by visitors simply due to the position on the page.
Advanced Data Filtering
✓ By date range
✓ By user department, geography & location